Combined print/digital publishing sales increase 10.3% from previous year
The National Publishing Association and Publishing Science Institute revealed in the monthly publication journal Shuppan Geppо̄ that Japan’s domestic comic market, which combines print and digital publishing, has reached 675.9 billion yen (about US$5.9 billion) in 2021. This is an increase of 10.3% from the previous year.
The proportion of manga in the overall publishing market grew to 40.4%, which is the first time this number has exceeded 40%. Total digital sales increased by 20.3% from the previous year to 411.4 billion yen (about US$3.6 billion), which is also the first time this number has exceeded 400 billion. This figure accompanies a general rise in the overall digital publishing market by 18.6% from 2020 to 2021. The print manga market decreased by 2.3% from the previous year.